Back to search results

Julieta Tello

Greater London

We are The Curious Beetle, a small virtual marketing agency based in London but with a global reach, serving clients worldwide across continents and time zones.


B Leader bio

For almost 20 years I've been working in marketing for well-known corporations as Unilever, The Coca Cola Company, AB InBev, Kraft Foods, where I gained valuable experience leading over 20 brands in the FMCG sector. I specialised in brand innovation.

In 2019 I co-founded The Curious Beetle, a marketing agency (in the process of certifying as a B Corp) created with the purpose of challenging businesses to become changemakers and generate a positive impact on the world (economic + social + environmental). We specialize in sustainable planning and marketing strategies, enabling businesses to create a positive impact on people, the planet, and their bottom line.

Since 2020, I have been honoured to serve as a marketing consultant for the International Trade Centre.

We facilitate sustainable growth for businesses.

Each business is unique, which is why we offer bespoke services to assist you in achieving the growth trajectory that your brand requires.

We provide a wide range of communication services while also offering guidance on implementing sustainable practices, aiming to create a positive impact.


Business Products & Services, Consumer Products & Services, Education & Training Services, Media, Restaurant, Hospitality & Travel

Company size experience

SME, Start-up

Impact area expertise

Employees, Environment, Diversity & Inclusion


Conocí a Curious Beatle por una coincidencia del destino y fue un gran regalo. Julieta tiene un ojo clínico en comunicación y sin ni siquiera conocernos, hizo un diagnostico quirúrgico de la comunicación de nuestra empresa. Y no solo eso, sino que nos ayudó a identificar una certificación que nos permita comunicar nuestras fortalezas de manera sistemática. Trabajar con Julieta, Alejandra y Heidi ha sido un placer. Su capacidad de empatía y de simplificar temas complejos, añadido a su profesionalismo y creatividad son sin duda factores que nos harán contratar sus servicios muchas veces más.

Reyna Oleas Marzo
Montemar Eco Luxury Villas
Galapagos, Ecuador

Companies taken through the B Impact Assessment


Companies taken through the B Corp Certification


Training cohort

Oct 2019

Contact your B Leader

If you are interested in joining our B Leader Training Programme, have any questions about the B Leaders programme and future B Leaders training please fill in the form below.