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Lynn Dickinson

East of England, Greater London, North West England, South East England, South West England

I help companies develop, implement and communicate their approach to sustainability business issues including pathways to B Corp certification.


B Leader bio

For over 20 years I have worked with companies of every shape and size, from adidas Group to Xeros Technology, and at every stage of their sustainability journey, whether just starting out or turning up the volume.

I have also applied this experience to launch and lead sustainability programmes from the inside. Most recently at Emperor I shaped, activated and embedded a responsible business programme, and guided the company to B Corp certification with 113.4 points.

As a B Leader, I believe that B Corp is a leading-edge and practical framework to help businesses be more purposeful, more attractive to stakeholders and more resilient as a result. I help companies to optimise the free to use B Impact Assessment to align with business priorities, ensuring that their journey to B Corp certification creates maximum value to their bottom line and their stakeholders.

Central to my experience is stakeholder engagement and strategic creative communications - galvanising audiences through authentic, compelling content with the goal of driving positive outcomes.

I also have a keen interest in design thinking for innovation and system change.


Building, Business Products & Services, Consumer Products & Services, Education & Training Services, Media, Restaurant, Hospitality & Travel, Other

Company size experience

SME, Start-up, Large

Impact area expertise

Employees, Environment, Supply Chain


Victoria Sugg, Co-CEO, Emperor:
Lynn has been exceptional in embedding responsible business into every aspect of Emperor. She led our journey to B Corp with energy, perseverance and creativity at times to deliver what was needed with the finite resources and time available. She is a fantastic relationship builder, bringing all of the business into the process and finding ways to engage, influence and motivate our senior team, responsible business champions and the broader business.

Helen O'Brien, Creative Director, Emperor:
I've thoroughly enjoyed working with Lynn. Over the past three years she has; taken us to B Corp Certification, guided our approach to responsible business and ensured our Net Zero by 2040 target is recognised by the Science-based Targets initiative. All this along with many other initiatives and policies.

Her expertise in the responsible business, sustainability and B Corp space is second to none. Her ability to lead and guide a business through its transformation in a way that encourages participation and ownership throughout all levels of the organisation is impressive. She is driven by the desire to make a measurable positive impact for business, people and planet.

Lynn exudes a quiet confidence. A collaborative team player, she brings creative thinking and razor-sharp attention to detail to everything she undertakes... on top of which she is just great to work with.

Chris Stamp, Emperor Chair, Governance professional and start-ups advisor:
Lynn is a sincere and dedicated champion of responsible business. I worked with her as chair of Emperor Design through the process of becoming B Corp accredited. This was a significant undertaking for the company as a whole and one that the Emperor board needed to be attentive to as an employee-owned business. Lynn was required to work closely with the board at key points in the process and, once B Corp status was achieved, during the period following to ensure that Emperor continued to build and embed its responsible business principles and practices. Lynn's approach is patient, open and collaborative and I found her to be an excellent colleague in this process. I would be happy to recommend her to any organisation that wishes to develop its approach to responsible business.

Companies taken through the B Impact Assessment


Companies taken through the B Corp Certification


Training cohort

Jan 2019

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