Business leader passionate about sustainability and building the new economyContact https://www.botherwise.com/ linkedin.com/in/muryel-boulay
Muryel is the founder and director of B Other Wise, consultancy guiding companies to build a sustainable future economically, socially and environmentally. A strong CSR/Sustainability strategy leads to more profit which in turn gives the opportunity to have a greater positive impact.
B Other Wise currently works with CEOs and founders to embed CSR principles in the mission and the governance of their businesses, allowing for external validation of these efforts through CSR-Accreditation and B Corp Accreditation. At the core of these projects are the identification of the key impacts and a strong reporting tool on all non-financial indicators which are essential to the sustainable running of a business.
Before creating B Other Wise, Muryel held various leadership roles for household brands such as Velcro and McVities, roaming the world to grow these businesses in new markets.
Muryel has co-authored a white paper on CSR translated into an ESG report, with the CSR-Accreditation team with whom she is holding weekly CSR training sessions.
In addition to her consultancy, Muryel collaborates with charities to reduce digital poverty and promote zero waste consumption.
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