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Sarah Whale

East of England, Greater London, North East England, South East England, West Midlands, Yorkshire and the Humber

I'm your partner that can help you achieve social, environmental & financial success in equal measure, because I believe that true business performance is about more than money.


B Leader bio

I'm a pragmatic and solutions focused finance and operational leader. Sector agnostic with deep experience in financially diverse businesses.

I look to provide tailored solutions to businesses to give them long-term sustainable impact and increased financial value. One of the solutions I provide is the B Corp BIA and certification support.

I believe the B Corp framework is a fantastic tool to support both setting and progressing impactful business strategy.


Business Products & Services, Education & Training Services, Financial Services, Health & Human Services, Media, Retail

Company size experience

SME, Start-up, Large, Multinational

Impact area expertise

Employees, Governance, Supply Chain


“Sarah understood exactly what I was trying to do. She was very supportive and clear, and made the whole thing very easy. You get a lot of security from working with her as she understands my business better than I do from a financial perspective. What she does is unique. She’s finance with a soul.”
Aimee Weller, Thriv3 Group

“It’s all about tangible actions. It’s not just a philosophy. There’s a real change happening for future generations. It's not a one size fits all solution. Sarah was pragmatic. She understood our business, and was empathetic about what we can achieve now, and the steps we’ll take in the future.”
Micarla Sullivan, Atomic Innovation

Companies taken through the B Impact Assessment


Companies taken through the B Corp Certification


Training cohort

Feb 2021

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